Quickstart
Call a merchant's store in two steps
When a merchant installs your app, Yotpo sends a one-time code and their store ID to your redirect URL. Swap the code for an access token, then call the store's data.
cURLToken per merchant store
# 1. Exchange the install code for an access token curl -X POST "https://developers.yotpo.com/v2/oauth2/token" \ -H "Content-Type: application/json" \ -d '{"grant_type": "authorization_code", "client_id": "YOUR_APP_ID", "client_secret": "YOUR_APP_SECRET", "redirect_uri": "YOUR_REDIRECT_URI", "code": "YOUR_INSTALL_CODE"}' # 2. List the merchant's products curl "https://developers.yotpo.com/core/v3/stores/YOUR_STORE_ID/products?limit=5" \ -H "X-Yotpo-Token: YOUR_ACCESS_TOKEN"
Example response
{
"products": [ { "yotpo_id": 12345, "external_id": "SKU-001", "name": "Example product", ... } ],
"pagination": { "next_page_info": "eyJjdXJzb3Ii..." }
}
Build by use case
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Guide
Email marketing
Ratings, top reviews and review-based segments in campaigns and flows.
Guide
Service desk and CRM
Moderate reviews and show review history on each customer profile.
Guide
Search and merchandising
Star ratings, top reviews and rating filters in search results.
Guide
Product recommendations
Star ratings, top reviews and customer photos in recommendations.
Guide
BI, analytics and CDP
Tie review data to your KPIs, segments and custom reports.
Guide
Shipping and returns
Time review requests to delivery and show ratings on tracking pages.
More Yotpo APIs
Reviews & UGC
Reviews, ratings, Q&A and visual content for storefronts and backends.
apidocs.yotpo.com
Core
Orders, products, customers, collections and webhooks for every Yotpo product.
core-api.yotpo.com
Loyalty & Referrals
Points, rewards, redemptions, VIP tiers and referrals.
loyaltyapi.yotpo.com
Essentials
Register your app
Open a test account and get your app ID and secret.
Authentication
The OAuth 2.0 install flow, access tokens and uninstalls.
Guidelines & conventions
Data format, pagination, rate limits and parameter formats.
Webhooks
Get store and app events, including the uninstall event.
Certify and launch
Get your integration reviewed and listed for merchants.
llms.txt for AI tools
The page and endpoint index for Cursor, Claude and other assistants.